CONTACT HOURS: 11.00
AOTA CEUs: 1.10
Starting your own business in health and healing provides many exciting options to create a way to live and work that allows you to express your deepest core values and explore your own health and well-being more fully. In an era of ongoing economic and job uncertainties, starting your own business in a growing field, such as health care, can provide you with independence, flexibility, personal fulfillment, control over your own life, and incredible financial rewards. This innovative program teaches aspiring entrepreneurs how to take their dreams and create their new reality. Knowing the proper steps to take, learning how to develop a successful business plan, understanding how to create, finance, and market your business, and examining the secrets of successful entrepreneurs will all be explored in this program. Students receive sample documents and worksheets in many topics to help complete this program with virtually everything they’ll need to begin!
Starting your own business in health and healing provides many exciting options for creating a way to live and work that allows you to express your deepest core values and explore your own health and well-being more fully. Determining how to start your own business requires insight, and specific steps help ensure the process is successful.
Innovations in health care directed toward improved health outcomes, the utilization of more varied diagnostic and holistic treatment options, and the increasing diversity of patient populations supports healthcare providers and other interested individuals who are seeking unique career alternatives, including starting their own business. Once individuals decide to create their own business, one of the important first steps is to decide how that business will be structured. This decision can impact the longevity and success of the business and has important legal and tax implications.
Just like a builder needs a blueprint to ensure a house will be structurally sound and resemble the vision laid out on the blueprint, a successful healthcare entrepreneur needs to create a business plan for his or her vision. Creating a business plan provides a blueprint for your business and is the first important step in achieving your entrepreneurial goals. Your business plan will provide you with a description of your business, help you understand start-up and ongoing costs, persuade others to invest in what you are creating, help you successfully compete in your target market, and support you as you assess the opportunities and challenges you may face with your new enterprise. By creating a business plan and doing your homework, you hold yourself accountable to goals and objectives and greatly improve your chance of success.
Creating a successful business means understanding the world of finance. Although this world is often intimidating, financial literacy is a critical skill for entrepreneurs. Many businesses fail because of a lack of adequate funding, so this remains one of the biggest challenges faced by entrepreneurs when starting, operating, and expanding their business. Understanding your business’ financing needs and knowing the range of financing options available to you will improve your odds of success.
An effective, well-developed marketing strategy is one of the most important documents you will create in your business. This document communicates what customers receive from your company and helps secure customers for the future. Marketing strategies take time, resources, and money to implement. Since all three are often in limited supply (especially for new companies), an effective marketing strategy must be carefully and thoughtfully designed and measured.
Starting a new business takes a lot of work. Despite the intense effort required to launch a new venture, successful entrepreneurs have many diverse characteristics that provide the stamina to support their achievements and enhance their ability to create a successful business. By cultivating these characteristics, continually learning, being open to new and creative ideas and possibilities, and committing to their vision, entrepreneurs can help ensure the success of their business.
The outcome of this certificate program is for the learner to describe effective strategies regarding ways to start their own business in health, healing, or wellness.
Certificate Objectives - Upon completion you will be able to do the following:
- Describe the necessary factors to consider when preparing to start your own business.
- Compare and contrast the six basic types of business structures.
- Discuss how to create an effective business plan.
- Explain how to effectively finance your health and wellness business.
- Explain how to create an effective marketing strategy for your business.
- Describe the secrets of a successful healthcare entrepreneur.
Nurses, health care professionals, and interested individuals
Criteria for Successful Completion
Complete the course post exam (CE Test) with a score of 80% or greater. Complete all fields of the course Evaluation Form.
Certificate of Completion is provided for individual courses once the course post exam is passed per criteria above.
Certificate of Completion is provided for certificate programs once all of the courses within the certificate program have been successfully completed per criteria above.
Practice Level (For Occupational Therapy Only): Beginner/Introductory
Content Focus (For Occupational Therapy Only): Professional Issues
Commercial Support No commercial support has been received for this activity.
Complementary and Alternative Health
Health Care Administration
Marriage and Family Therapy
American Board of Managed Care Nursing - The American Board of Managed Care Nursing recognizes all of ALLEGRA Learning Solutions' ANCC accredited courses for continuing education credit for Certified Managed Care Nurses (CMCNs).
ANCC—American Nurses Credentialing Center - ALLEGRA Learning Solutions, LLC is accredited as a provider of nursing continuing professional development by the American Nurses Credentialing Center’s Commission on Accreditation.
AOTA - American Occupational Therapy Association - ALLEGRA Learning Solutions, LLC, is an approved provider of continuing education for occupational therapists by the American Occupational Therapy Association (Approved Provider # 3166).
California Board of Behavioral Sciences - California Board of Behavioral Sciences Provider Number PCE 1564. Course meets the qualifications for the stated hours of continuing education credit for MFTs and/or LCSWs as required by the California Board of Behavioral Sciences.
California Board of Registered Nurses - Provider approved by the California Board of Registered Nursing, Provider # CEP 14693 for the number of hours stated.
California Department of Health, Aid, and Technician Certification Section - The California Department of Health, Aid, and Technician Certification Section accepts continuing education offered by CA-BRN approved providers.
District of Columbia Board of Nursing - ALLEGRA Learning Solutions (CE Provider # 50-12076) submits all continuing education records to CE BROKER after successful completion.
Florida Board of Massage Therapy - ALLEGRA Learning Solutions, LLC is accredited as a provider of continuing nursing education by the American Nurses Credentialing Center's Commission on Accreditation.
Florida Board of Nursing - ALLEGRA Learning Solutions, LLC is accredited as a provider of continuing education by the Florida Board of nursing (CE Provider # 50-12076).
Courses are automatically submitted to CE Broker.
Florida Board of Nursing — Certified Nursing Assistants - ALLEGRA Learning Solutions (CE Broker Provider # 50-12076) submits all continuing education records to CE Broker after successful completion.
Florida Board of Respiratory Care - ALLEGRA Learning Solutions (CE Broker Provider # 50-12076) submits all continuing education records to CE Broker after successful completion.
Florida Council of Dietetics and Nutrition - ALLEGRA Learning Solutions (CE Broker Provider # 50-12076) submits all continuing education records to CE Broker after successful completion.
Florida Council of Licensed Midwifery - ALLEGRA Learning Solutions (CE Broker Provider # 50-12076) submits all continuing education records to CE Broker after successful completion.
NAADAC - The National Association of Alcohol and Drug Abuse Counselors - ALLEGRA Learning is an approved provider with the National Association of Alcohol and Drug Abuse Counselors (NAADAC) (Provider #813).
NCBTMB -National Certification Board for Therapeutic Massage & Bodywork - ALLEGRA Learning Solutions, LLC is approved by the National Certification Board for Therapeutic Massage & Bodywork (NCBTMB) as a continuing education Approved Provider. Provider Number 451562-11.
ALLEGRA Learning Solutions courses are acceptable for continuing education in...
Accommodations for Disabilities
Continuing education (CE) licensing requirements vary by jurisdiction, are not well defined, and may change. These CE requirements may vary in terms of the number of hours required to the types of courses that must be taken. ALLEGRA Learning Solutions recommends you contact your licensing board or accrediting organization for the latest continuing education requirements of your state or territory. Compliance with CE requirements is the responsibility of the individual health care provider. Health care providers must understand the CE requirements in their jurisdictions, and be sure they are up-to-date on any rule changes that affect their license. For further information, please see our Accreditation information page.
Conflicts of Interest and Relevant Financial Relationships
Every effort will be made to accommodate your special needs. To request accommodations, please contact ALLEGRA Learning Solutions at Contact Us.
The authors/planning committee members have no conflicts of interests or relevant financial relationships to declare relevant to this activity.
Non-endorsement of Products
Accreditation refers to recognition of continuing nursing education only and does not imply ALLEGRA approval or endorsement of any commercial product.
Off-label Use of Products
None of the authors intend to discuss off-label uses of drugs, mechanical devices, biologics, or diagnostics not approved by the FDA for use in the United States.
Cyndie Koopsen, RN, BSN, MBA, HNB-BC, RN-BC, HWNC-BC
Caroline Young, MPH
June 8, 2020
ALLEGRA Learning Solutions, LLC is committed to the development of education programs with the highest quality content. We have a financial interest in the courses we provide. We adhere to strict quality processes in our course creation and delivery. Each course is rigorously researched, peer-reviewed by an external entity, unbiased, and developed to provide current, professionally-relevant, evidence-based materials. We comply with all applicable local, regional, state, and/or national laws and regulations. Integrity, maintaining and exceeding accreditation standards, and the use of ethical, sound business principles are also basic tenets of our philosophy. Images are for illustrative purposes only. Persons depicted are models. The stock photography company retains all model releases.
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