We all have natural reactions to color. A clear blue sky can lift our spirits. A bouquet of sunflowers can make us feel optimistic. The green grass of a meadow can make us feel relaxed and rejuvenated. A bright red car can make us feel adventurous, while a white room can leave us feeling unsettled. Our culturally learned associations and our individualized physiological and psychological makeup produce our emotional responses to color.
Color, one of the most powerful elements in our environment, affects us in many ways.… Read more »